Our Board
Board of Directors
In Tourism, Preservation, Marketing, Education Or Legislative Affairs
The purpose of the board is to:
• set policy for the region
• manage the legal obligations of the organization
• maintain ownership and accountability of the nonprofit development
• ensure the quality and performance of the regional work
• plan, hire, evaluate, support, and appropriately compensate the director
• recruit qualified new members to improve quality of the organization
Board members commit to a three-year term with an optional second term. Partners interested in joining the Texas Forest Region board may request an application from the director. Our Board volunteers represent the North, Central, and South areas of our 35-county region of East Texas. Each representative is selected for their leadership in tourism, preservation, marketing, education or legislative affairs.
FISCAL YEAR 2025
Meet Our Board
President
Past President
Term Ends August, 2025
Secretary
City of Mount Vernon
Economic Development
109 North Kaufman Street
Mount Vernon, TX 75457
klovier@comvtx.com
Office: 903-537-4495
Member
Starr Family Home State Historic Site
Site Manager
407 West Travis Street
Marshall, TX 75670
barbara.judkins@thc.state.tx.us
Office: 903-935-3044
Member
Visit Lindale
Director, Downtown Development & Tourism
55 Miranda Lambert Way, Ste. 3
Lindale, TX 75771
seongm@lindaletx.gov
Office: 903-617-9132
Member
Member
Texas Forest Country Partnership
President / CEO
PO Box 747
Lufkin, TX 75901
nwindham@ texasforestcountry.com
Office: 936-632-3552
Member
Member
Meet Our Executive Director
Sherry Chaney Morgan
Sherry Chaney Morgan is a native East Texan. Sherry holds a Bachelor of Arts in Teaching from Sam Houston State University, a Master of Education from Stephen F. Austin State University, and is recognized as a Certified Tourism Executive by the Texas Travel Industry Association. When not promoting East Texas tourism, Sherry enjoys writing, photography, cooking, and spending time with her two daughters, Zoë and Sadie.